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1940s Post War Fashion – $20.00 Budget Dresses

Cheap Dresses in the era of high inflation – It’s 1948 and Life magazine sets out to discover just how well dressed US women can be during a period when inflation is battering the family budget. The answer appears in these pictures of dresses which are on display in department stores across the country and all of which cost $20.00…

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1940s Beauty Class – The Christmas Facial

Winter Facial and Complexion Makeover – Dec 1941 – 1940s Beauty report – Carolyn Wyck This coming yuletide season, many girls are hoping for some time off. A chance to throw off the uniforms and feel like women again. Here’s a good visual guide to a facial which anyone can do, followed by some basic skincare tips. The Winter Facial….

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A Day in the Life – Two Women in the early 1940s

One in wartime Britain, the other in pre-war America 1941 – In late 1941 – quite coincidently, there were two picture essays of a typical day in the lives of two different women. The first, an American housewife, by the name of Jane Amberg from Kankakee, Illinois.USA. The second, a young British girl called Mrs Olive Day, in bombed out…

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Film Noir Fashion – a retrospective photoshoot

Photographer revisits femme fatale styles of the 1940s – Just what is it about the allure of those female stars of the 1940s film noir era? Lauren Bacall in To Have and Have Not, Rita Hayworth in Gilda, Barbara Stanwyck in Double Indemnity, Veronica Lake in Blue Dahlia, Joan Bennett in The Woman in the Window, Gloria Grahame in the…

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Celebrating Nina Leen – Life Photographer

Exhibition of her surreal and glamorous world – New York art gallery Daniel Cooney Fine Art are launching a unique and I must say ‘overdue’ exhibition of that unique photographer Nina Leen – on March 26th which will run till May16th. Her often conceptual and surreal work should easily fetch the same attention of contemporary photographers like Cindy Sherman, though…

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1940s Beauty Guide – Exercises for the Bust

Beauty or Bust – 1940s style ! – From Makeup & Beauty – A 1940s Guide ( compiled by Hollywood make-up gurus Ern and Bud Westmore) The female bosom has always been a symbol of health and beauty. The shape, size, firmness and erectness of the breasts, also their relation to the size and contour of the body are all…

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1940s Beauty – Priscilla Lane sells cosmetics for a day.

Actress Priscilla Lane learns how to be a salesgirl – 1941 – In Million Dollar Baby – Priscilla Lane plays a department store salesgirl. To get first hand experience she spent a day incognito at Sears, Roebuck & Co’s big general department store in downtown Los Angeles. At 8.15 she punched in, went to the locker room to straighten her…

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Femmes de la France – Liberation 1944 in Color

Women of France – filmed during the liberation of France from Normandy to Paris in 1944 – Very moving and beautiful footage gathered from several sources including one remarkable film by the Hollywood director George Stevens, shot on his personal 16mm camera on Kodachrome. Watch and share ….. More stills from the film Femmes de la France – 1944  

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100,000 US Women measured for 1940s Dress sizes

WPA measures US women up for standard dress sizes – 1940s Fashion Report for Glamourdaze – Jan 1940. USA At the L.Bamberger & Co store in Newark, New Jersey, stylish stouts, junior misses, half size women, extra talls, and all other types of women born equal but definitely not in equal proportion, are now being measured as part of the…

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1940’s Womens Army Corps – Leg and Feet Exercises

1940s Women’s Army Corps ( WAC) – Leg and Feet Exercises. During the Second World War, some 150,000 women served in the US Women’s Army Corps – WAC. The US, now faced with a two front war, no longer looked down their noses at these girls. The women of the WAC  were the first – other than nurses, to serve…

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